Chris Jones
Want to monetize your newsletter and build your movement?
My client was wasting 50% of his leads — until we fixed his follow-up
Hey you, Let’s talk about something that should be obvious but isn’t. Most people don’t just have problems. They know they have problems… but do nothing about them. They keep grinding away, doing the same thing, stuck in the same cycle, hoping things will magically change. It’s painful to watch. But every so often, you find a client who gets it. Someone who actually listens, takes action, and actually gets results. That was my first client. A fitness coach with a solid Instagram following,...
100k lessons from auditing 100+ sales funnels
After auditing 100+ sales funnels this year, I noticed something that honestly still blows my mind. Coaches and consultants with insane engagement: hundreds of likes dozens of comments and people praising them for their wisdom, their insights, their frameworks. And yet, they're getting:No calls.No sales.No list growth. Why? Because while they’re killing it on the content front… They forgot to build a path. There’s no funnel, no next step and no bridge between “Hey, I love your stuff” and...
your normal Is NOT normal
Hey you, Let me hit you with something uncomfortable: What you think is 'normal', is probably holding you back. The way you work…The goals you set…The pace you move at… It’s all shaped by invisible standards. Standards that aren’t even yours. Here’s what I mean: Most people don’t realise they’re benchmarking their output against the wrong people. You’re comparing yourself to the coach next door…The freelancer on Instagram…The marketing guy on LinkedIn who posts once a week and “closes clients...
The gates of hell are locked from the inside
It’s 17:13pm. I nearly SPIT out my coffee. Not because of what I said… But because of what I heard. Picture this — I’m on a live Zoom call, mid-way through a high-ticket coaching program I’d just joined. There’s a group of high-level entrepreneurs, all trying to scale their offers, break through plateaus, and finally stop playing small. Things are flowing. The coach is breaking down why pricing isn’t just about “affordability” — it’s about perception, value, and authority. And then it...
How Most Businesses Lose $10k to $50k Per Year Just by Skipping These Follow-Up Emails
Did you know email lists convert 174% better than social media? Twelve months ago, I would’ve rolled my eyes at that stat. Why? Because I didn’t believe email could possibly be that effective. Sure, I knew email made money. I saw the promotions. I saw the offers landing in my inbox every day. But I didn’t understand the scale of it. Until my first mentor sat me down and dropped this on me: For every $1 spent on email, the average return is $36. That’s a 36 to 1 ROI. Tell that to any gambling...
How to make every email feel like a personal convo (while also boosting your street cred)
Ever been stuck in small talk hell? That moment at a party where someone’s trying way too hard to sound smart… They use words like “endeavour,” “synergise,” and “value-driven proposition.”You nod politely, slowly sip your Gin and Tonic… and plan your escape. That’s what most emails feel like. Formal. Forgettable. And flat-out boring. And if your reader senses even a whiff of that vibe?They don’t just scroll past.They delete and unsubscribe. So if you want to write emails that feel like real...
The Humanoid Revolution and Your Future
Imagine waking up to the smell of fresh bread floating through the air… You roll over. Your partner’s still sound asleep. So who’s in the kitchen? It’s Steve. Your humanoid assistant. Dressed in a pink apron, flipping pancakes with machine precision. Not because he’s hungry but because that’s his job. Wild, right? But this isn’t some sci-fi movie. It’s coming. Like real soon. Here's what I just discovered: China’s Ant Group is pouring millions into humanoid robotics. Soon, every home could...
Escaping the Conformity Loop: The #1 Skill That Puts You in Control
Have you ever felt pressured to conform? Society tells you to do X. But deep down, you know there’s a better way. I’ve felt this all my life. Choosing the “right” subjects in school to keep options open. Saying the “right” things to fit in with friends. Pursuing the “safe” career to avoid judgment. All because of one false belief: That life should be dictated by other people’s opinions. It sounds absurd when you say it out loud. Yet most people waste years, sometimes decades, living this way....
Scammer Gets What He Deserves
RING RING. The landline shrieks. My dad answers. A voice slithers through the receiver: "Hello sir, I am calling from BT. You need to—" SMACK. My dad slams the phone onto the table and—without a word—sprints to the kitchen drawer. What the flip is going on? Seconds later, he’s back, eyes locked in hunter mode. In his hand? A whistle. Before I can react… SHRIEEEEK! The loudest, most eardrum-splitting sound I’ve ever heard blasts straight into the phone’s microphone. Then SLAM. My dad hangs up....
The Copywriting Tree That Turns Words Into Sales
Life can sometimes feels like a constant juggle.Clients to manage. Fires to put out. Meetings to attend. Then come the social events, family time, workouts... All while chasing that dream work-life balance. Let’s be real: But deep down, you know there are things you could learn today that might change your business forever. If only you didn’t waste hours wading through fluff-filled courses or blog posts that overpromise and underdeliver. I know this feeling because I’ve been there. I used to...
Want to monetize your newsletter and build your movement?